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The Retention Analysis dashboards track the health of all your points of distribution (PODs) — every SKU-customer combination — across the Dot Foods network. Use them to surface at-risk and lost distribution so you can take action before revenue impact grows.

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Retention Summary

Retention Summary gives you an overview of your total PODs broken down by status and product line.

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POD statuses

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How at-risk and lost statuses are calculated

Crisp at Dot uses standard deviation to measure whether a point of distribution is ordering on its normal schedule. Each SKU-customer combination has an average time between orders based on its historical ordering pattern.
  • At-Risk — The time since the last order is greater than 1 standard deviation above average. More time than normal has passed since this customer last placed an order for this SKU.
  • Lost — The time since the last order is greater than 2 standard deviations above average. The POD is considered lost and is effectively a void.

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Summary visualization

The dashboard displays your total POD count for the selected time period, then breaks it down by product line showing the count of new, existing, at-risk, recovered, and lost PODs in each.

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Retention Detail

Retention Detail is the most actionable view in Crisp at Dot. It provides a row for every SKU-customer combination with the data you need to prioritize recovery efforts.

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Table columns

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How to use it

  1. Filter to lost PODs. Add the POD Latest Status filter and select Lost to see all your current voids.
  2. Sort by sales impact. Sort the Sales Amount column in descending order to surface the voids with the greatest revenue impact.
  3. Investigate. For your top-priority voids, check whether there’s sufficient inventory at the relevant DC (see Inventory Product Detail), whether the customer has stopped ordering entirely or just this SKU, and whether a pricing or service-level issue is driving the loss.
  4. Export and share. Export the filtered list of priority voids to share with your sales team, broker, or Dot BDM for follow-up.

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Why retention analysis matters

Recovering lost PODs has a compounding effect across your Crisp at Dot dashboards:
  • Performance Insights — Recovered PODs increase your sales dollars, volume, and velocity.
  • Inventory Flow Analysis — Recovered demand helps optimize weeks of supply and reduces overstock at DCs.
  • Distribution Analysis — Recovered PODs improve your category penetration and customer count.
This is why Retention Detail is the dashboard where analysis most directly converts to revenue.

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Tips

  • Create a bookmark for your “Lost PODs, sorted by sales impact” view so you can check it regularly.
  • Use filter groups to separate voids by region or product line and assign them to the appropriate sales rep.
  • Monitor at-risk PODs weekly. Catching a POD while it’s at-risk — before it becomes lost — is much easier than recovering a void.
If you have any questions or experience issues, please reach out to support@gocrisp.com.