East MCB definitions
| Code | Definition |
|---|---|
| A | Arranged by Vendor – Ongoing deals, EDLPs, CLPs, etc. sent to UNFI by the broker or vendor |
| C | Case Stack – Any case stack deals sent to UNFI by the vendor and/or broker |
| D | Demo – Product used at store demos or samplings |
| M | Miscellaneous |
| N | Mass Market Opening Order/Placement – For supermarket accounts for new store openings and first time placement |
| O | Opening Order – For new store openings for retail accounts. These deals are sent to UNFI by the broker and/or vendor |
| P | Promos – Monthly promotions for a store or chain of stores sent to UNFI by the broker or vendor |
| T | Broker Turnovers – Any turnover order discounts written by the broker on behalf of the manufacturer. Vendor Turnovers – Any turnover order discounts written by the manufacturer themselves (for those without brokers) |
| U | Show Order – Any show discounts authorized by the vendor or broker. Typically includes 2 national shows (Expo West, Expo East) and UNFI Tabletop Shows |
| Z | Salesman Samples – Samples pulled from inventory and billed back to the vendor to support sales through informed marketing and sales teams. Samples of regularly stocked items may also be occasionally pulled for introducing products to selected customers (supermarket, foodservice, chains) who do not currently stock your products |
West MCB definitions
| Code | Definition |
|---|---|
| A | Ad Deal – Customer-specific discounts submitted in spreadsheet format by retailer. They run for about a month. Can include customer-specific OI discounts |
| C | Customer-specific Published Deal – Special discount published through UNFI. Customers must sign up for the specific limited-time program to receive the deal |
| E | EDLP – Customer-specific discounts submitted directly to UNFI by the supplier/broker. All entered as MCB. Can only accommodate published OI discounts |
| F | Flyer – UNFI Circular program discounts |
| M | New Additions – UNFI new additions or truckload deal program discounts |
| O | New Store Opening – Special discounts given on the first case purchased as part of a new store set |
| P | Publications – UNFI monthly specials program discounts |
| S | Shelf Sales – Customer-specific discounts submitted directly to UNFI by the supplier/broker. They run for about a month. Cannot include customer-specific OI discounts |
| T | Turnovers – One-time deal for a store or group of stores, submitted by the supplier/broker. Also includes new item plus-outs, trade show orders, and sample orders |
Definitions accurate as of June 19, 2020.